Fashion and shopping, Melbourne style

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Tuesday
Aug072018

Fashion Plates

If you have ever wondered why the photography on this fashion journal looks a certain way, or if there was any inspiration behind the artwork, here it is: antique fashion plates!

The look of SNAP was not a premeditated decision, but evolved out of necessity. Helping out a former colleague with a university project, I wrote and illustrated two stories on sustainable fashion for her. It all happened very, very quickly, and I had to take the photographs in my apartment with no background but a folding screen draped with a calico dropsheet, and I was the model to boot.

Nor did I have any photographic lighting, so to combat the yellow apartment lighting and dodgy shadows, I developed a style that deliberately emulated the illustrated look of fashion plates with strong outlines and tinted back colours.

In magazines, illustrations gave way to photography of course, and the publishing industry suffered a loss. Of course, there has been a slow revival of fashion illustration, and it has become more like art than merely graphic communication, which is all to the good.

However, there is great beauty in these antique fashion engravings, isn’t there? They look delightfully quaint. I also love how the figures have been taken out of their natural context, and stand against a plain background with no, or very few, props – just like a modern studio photography shoot. They inspire me more than ever.

Scroll down for more, including a Regency man attired in very high-waisted trousers!

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